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About

Passionate about making businesses bloom

UX/UI Design
Passion
Community
growth

Nice to meet you!

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I'm Maddy, the proud owner and sole proprietor of Maddy Hayley Designs. With about a decade as a marketing specialist and dedicated UX/UI web and mobile designer, I bring a unique blend of expertise to the table.

 

My academic background includes a B.A. in Communication Studies from San Francisco State and a certificate in UX/UI Research and Design from UC Berkeley.

The inception of Maddy Hayley Designs was driven by a clear mission: to make creative and customizable design services accessible and affordable to small businesses and non-profits.

 

My journey working with various non-profits and small-scale enterprises inspired me to establish a platform that prioritizes accessible marketing solutions for these groups.

At the core of my philosophy is the commitment to crafting designs that not only captivate but also generate leads. I emphasize diligent research and professional expertise as the foundation of my work. My ultimate goal is to create designs that inspire passion, foster a sense of community, and drive growth.

  • Where are you located & what areas do you service?
    I am located in Tracy, CA. However, I do in person consultations in San Joaquin, Stanislaus, Calaveras, and Tuolumne counties. I frequent Modesto and Murphys quite regularly. I can work with you if you are located anywhere in the United States via Zoom or can opt to meet remote even if you are local.
  • Do you utilize SEO?
    Yes! All website designs include on page and backend SEO.
  • Do you have pricing packages?
    When designing a website, I want to bring my client's visions to life. Every single website is completely unique! They are handcrafted to the specific wants and needs of each individual stakeholder. I do not offer packages or set pricing on individual projects for that reason. When it comes to things like consulting or ongoing web management, I agree upon an allotted amount of monthly hours. I truly strive to make my clients feel as if they are my only client and that is why I cannot have set pricing and packages that limit our creative capabilities as business partners.
  • Do you have payment plans?
    I currently do not have payment plans. However, payment for one time projects priced over $1,000 are broken into 2 payments (half down to start and half down when completed). Projects under $1,000 are paid in full in order to start. Ongoing projects are paid for monthly at set rate. Annual maintenance for websites are billed quarterly or annually.
  • What makes you stand out from your competitors?
    This answer can get a bit lengthy, but here are some key points. 1. I have a formal education in UX/UI website design. Although anyone can hop onto a website hosting platform and make a pretty webpage, most regular Joe's do not have a trained eye to make your users/ customers get to your specific end goal. UX/UI designers also know how to market test your website before it even makes it's way to consumers. UX/UI designers know the biggest pain points in creating websites and what to avoid to ensure a flawless user experience. They know how to balance pretty aesthetics and data driven placement to increase website navigation to where you need it to go. 2. I have a formal education in Communication Studies. Communication Studies looks at the dynamic interpersonal relationships between a wide array of demographics. Using this in combination with UX/UI design and research, I am able to create a more empathetic user experience. 3. I have access to a network of other UX/UI designers who help me test websites before they go live. Working on projects alone has many benefits! My favorite is that there is not a lot of room for miscommunication between the stakeholder and the designer. However, there still needs to be checks and balances in place. I still go through a typical design sprint and have other designers test websites before they go live. 4. I use Wix to host all my websites. There are several advantages to using Wix versus other website hosting platforms. I use the term 'website hosting platforms' because they all have very different approaches. Wix is a true website builder. Other platforms are actually content management systems (CMS). The way I view things is that Wix does 2 things absolutely right; has one purpose (to build amazing websites) and gives the best user experience (both for the backend author and the user using the site). I also create websites using Wix so business owners can edit their sites themselves. I have no issue making small edits over the years, but why not give business owners the opportunity to save a few bucks and do it themselves. Wix's backend is so easy to use that I have full confidence my clients can edit their own websites. Other website hosting platforms are really complicated and not nearly as user friendly. 5. I work with individuals and give one-of-a-kind experiences. When designing a website, I want to bring my client's visions to life. Every single website is completely unique! They are handcrafted to the specific wants and needs of each individual stakeholder. I do not offer packages or set pricing for that very reason. I truly strive to make my clients feel as if they are my only client and that is why I cannot have set pricing and packages that limit our creative capabilities.

Ready to leave a mark?
Contact me!    

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Image by John Schnobrich
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